top of page

Why Bad Work is Necessary
You have to make bad stuff before you can make good stuff. Everyone who has ever made anything (written, designed, built, recorded, filmed, whatever) went through a period where what they were making was genuinely not good. Not just a little rough around the edges or “almost there.” Bad. Like stinking, awful bad. That period of being bad wasn't a little detour from the path of progression… it was the path. I learned how to use Photoshop — and learned graphic design in general
Deliberately Do Hard Things
Doing challenging things is essential. And there’s actually psychology-backed data to prove it. Every time you avoid doing something hard because you don't want to face the challenge, you're telling your brain that comfort means safety, and discomfort means danger. But that discomfort is essential for progression. When you avoid doing something because it’s difficult, your brain begins to see that avoidance as the default approach to tasks. This then makes it even harder to d


bottom of page
